Wrote this article recently for the California Association of Assisted Living’s magazine – News and Views, about 10 tips for partnering with startups. Was written from the perspective of the senior living industry, but it’s fairly relevant for all sectors. Quick summary here, and more in the link.
- Clearly articulate the problem
- Get buy-in from the top
- Develop a standardized, transparent process
- Communicate early, often and broadly
- It’s not about the technology
- Look ‘outside the box’ for inspiration
- Think “long term partner” rather than “short term vendor”
- Avoid ‘pilot purgatory’
- Sweat the details. And if you fail, fail fast
- The journey is as valuable as the destination
